Shopping for a flat screen TV typically isn’t that controversial. Arguments may ensue over the best size, brand or price, but those quarrels are usually short-lived.
The Charity Give Back Group, or CGBG, is changing that.
CGBG, formerly known as the Christian Values Network, or CVN, is an online hub that allows consumers to shop for anything from golf shoes to airline tickets. Hundreds of stores ― Best Buy, Sears, Target, Home Depot ― are represented on the site. But what makes CGBG different from, say, Amazon.com, is that shopping through the network enables customers to make charitable contributions.